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Citation flow is a metric used in search engine optimization (SEO) to measure the quantity and quality of links pointing to a webpage. It is a proprietary metric developed by Majestic, a leading SEO tool, and is widely used by SEO professionals and website owners to evaluate the authority and influence of a webpage. The concept of citation flow is based on the idea that the more citations or backlinks a webpage receives from other reputable and authoritative sources, the higher its citation flow score will be. In other words, citation flow measures the popularity and visibility of a webpage within the online ecosystem. The citation flow score is represented on a scale from 0 to 100, with higher scores indicating a larger number of citations. It is important to note that citation flow is a relative metric and should be compared within the same industry or niche to gain meaningful insights. Citation flow takes into account various factors such as the number of linking domains, the number of links from each domain, and the overall link distribution. This comprehensive approach ensures that the citation flow score reflects the overall link profile of a webpage.

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